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Number 178 | June 4, 2004
© 2004 Designer Blinds

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A Great Way To Sell Luminette® 
—If You'll Just Stick To It!

The New Luminette Merchandising Kit Provides 
Some Great New Fabrics and Some Great New 
Tools For Selling Luminette
® Privacy Sheers!

 

Along with an updated selection of fabrics, including three completely new looks for Luminette, the new Luminette merchandising kit includes a great new way to show Luminette Privacy sheers in your customer's home.  The new Luminette Hand Sample kit makes it easier than ever to give your customer a preview of what Luminette Privacy Sheers will look like in her window. 

The kit is entirely self-contained within it's own carrying case that contains a protected sample of the new Sheer Linen fabric, a headrail, spare parts, a special holder for attaching the sheer to a window, and copies of Luminette® Explained and Counterparts® Explained. 

The hand sample can easily be assembled into a 15" x 27" working sheer. The sheer can be mounted to a window with the holder, which uses a suction cup to attach securely to the glass. The handle on the hand sample snaps easily in and out of the holder.

Use this display system to get your shop-at-home customer completely involved with the outstanding features of Luminette.


The New Luminette Fabrics:

Sheer Linen offers a linen look that’s informal and casual, but in a smartly tailored way. It’s available in 6 colors, with 3 of them in room-darkening Evening Star®.

Sheer Linen. Click to see a larger view.
Summer Breeze is an appealing delicate shadow check. This is a very versatile fabric well-suited to a variety of decorating styles. Summer Breeze is also offered in 6 colors. Summer Breeze - Click for a larger view
Abstractions is an embossed fabric with a contemporary feel. Its lively, random pattern seems to dance in the filtered sunlight. This fabric is available in 3 colors.
Abstractions - Click for a larger view.

In addition to the new approach to colors with our new fabrics, colors in the classic fabrics have also been updated. Three colors will be dropped from Angelica, and three colors will be added, for a total of 12 colors. There will be 3 colors dropped from Linéa for a total of 6, and 3 colors dropped from Stria for a total of 9 colors. There are no changes to the Filigree color offering. The Batiste fabric have been discontinued.

 



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